Battlefield 6doesn’t appear to be willing to make a bold move and increase its price point to $80, and there’s a good chance that decision is directly correlated to its incoming head-to-head battle withCall of Duty: Black Ops 7. While neitherBattlefield 6norBlack Ops 7has confirmed their release dates as of writing, rumors suggest that the former will be released in October, followed by the latter’s launch just one month later, in November.
Call of DutyandBattlefieldare two of the biggest series in the first-person shooter space, but Activision’s annual releases often dominate not just in its respective genre, but across the entire video game industry.Call of Duty’s rotation between different development studios allows for the franchise to release a new entry each year, but the same cannot be said forBattlefield.The last time EA published a new installment in theBattlefieldseries was in 2021, with thedisastrous launch ofBattlefield 2042. While it looks like EA is looking to get the series back on track withBattlefield 6, the studio still doesn’t appear to be confident enough to make one bold play againstCall of Duty.
With many publishers increasing the price of their titles this year, such as Nintendo setting a high price point of$80 forMario Kart Worldon the Nintendo Switch 2, fans have been patiently waiting to see if their favorite franchises will be following suit. As theBattlefieldseries hasn’t had a new entry for the past four years, the reveal ofBattlefield 6had many wondering if EA would take part in the price increase trend. Thankfully, the studio’s CEO, Andrew Wilson, recently confirmed that EA’s titles will remain at $70 for the time being. While fans will never be privy to why these decisions are made, there’s a good chance that EA isn’t willing to price fans out ofBattlefield 6when it’s launching alongside a newCall of Dutygame, which also isn’t increasing its price this year.
Battlefield 6 Is Wise to Keep $70 Price Tag
WithCall of Dutyoften dominating, EA is wisenot to increase the price ofBattlefield 6, as it would simply be giving Activision an even easier chance at coming out on top. And withCall of Dutyfans growing increasingly tired of unrealistic cosmetic items, hackers, and poor seasonal updates, there’s never been a better time forBattlefieldto strike.
It may be early days for bothBattlefield 6andBlack Ops 7, but it appears as though the two shooters are taking very different approaches to their themes and overall style. WhileBlack Ops 7will reportedly allowCall of Dutyfans to carry forward all of their cartoon-themed operator skins and other outlandish cosmetic items, arecentBattlefield 6leakshows that the series seems to be opting for a much more grounded approach with its weapons and character skins. This could be a make-or-break element for the series, as the majority of theCall of Dutycommunity continues to beg for a more realistic theme.
Only time will tell, but a $70 price point, extensive testing via playtests and rumored betas, and a grounded approach it its weapons and cosmetic items could finally seeBattlefieldovertakeCall of Duty.