Summary
Pokemon Trading Card Game Pocketgenerated nearly $2 million in revenue in its first 24 hours on the market, according to a preliminary estimate from an industry analyst. This would makePokemon TCG Pocketone of the biggest launches in the history of mobile games.
Developed by Creatures Inc. and DeNA,Pokemon TCG Pocketwas originally announcedon February 27 as part of Pokemon Day 2024 festivities. It was launched for Android and iOS devices on October 30.
This pre-Halloween release has been an immense success, according to Sensor Tower Insights Analyst Sam Aune. Speaking toGameFile’s Stephen Totilo, Aune recently estimated thatPokemon TCG Pocketgenerated $1.9 million in revenue on release day. This would make it the thirdmost successful mobile gamelaunch of all time. Whether that’s actually the case remains to be seen, as The Pokemon Company has yet to share any sales figures, and Aune notes that Sensor Tower’s current data is merely preliminary.
Millions Of People Are Already Playing Pokemon TCG Pocket
As for other early metrics, Aune estimates that the game was downloaded approximately 1.2 million times on launch day. The Pokemon Company, for its part, previously said thatPokemon TCG Pocketamassed 10 million downloadsin its first 48 hours on the market. This would suggest that it managed to grow its day-one installed base nearly ninefold by day two.
The Pokemon Company hence appears to have another massive mobile hit on its hands. For added context,Pokemon TCG Pockettook only two days to surpass thetotal downloads thatPokemon Sleepachieved in its first year. It’s hence looking likely that the game will have no trouble exceedingPokemon Sleep’s revenue figures as well. On that note, Sensor Tower estimates thatPokemon TCG Pocketgenerated $2.8 million on October 31, bringing its total sales to $4.7 million in the first two days.
This reported day-two revenue spike might have been at least partially fueled by the addition of a second, more expensive in-game store shortly followingPokemon TCG Pocket’s release. This happened shortly after the game announced its very first Wonder Pick Event. The promotion will offer players an opportunity to obtain special promo cards by leveraging the Wonder Pick feature, which is normally used for receiving a random card from a pack pulled by another player. The reward pool for the first iteration of this event will include unique Meowth and Chansey cards.Pokemon TCG Pocketplayers will be able to participate in the promo until November 22.
Pokemon Trading Card Game Pocket
WHERE TO PLAY
Experience the fun of collecting Pokémon Trading Card Game (TCG) cards with Pokémon Trading Card Game Pocket, an upcoming game for iOS and Android devices from Creatures Inc., the original developers of the Pokémon TCG, and DeNA Co., Ltd. In this game, you will be able to open two booster packs every day at no cost. You can collect digital cards featuring nostalgic artwork from the past as well as brand-new cards that are exclusive to Pokémon Trading Card Game Pocket.Be on the lookout for new “immersive cards,” which will make you feel as though you’ve leapt into the world of the card’s illustration.
